Friday, November 29, 2019

Creation In Religions Essays - Deities, Heaven, Creation Myths, God

Creation In Religions Did the creation of the earth and life begin by itself? Or did God create them? In the beginning, civilization started to question who created earth. There were many different views. In Genesis, Jinasena, and Buddha have their own thinking. There were some differences as well as similarities. In Genesis, it was stated that God created heaven and earth. Everything we saw is God's work. Even ourselves is come out from him. In one week, Days and Nights; Skies and seasons, land and water; living creature; And humans, were created by God. An example, "Let there be light" then light came out. Everything he thought of happened instantaneously. However, there is no stating how he accomplished all this. Furthermore, there is no evidence that God's breath gave life to a living soul to man. Genesis is in a third person type of writing. Every paragraph start with "And God said..." Overall of the story, God is powerful and perfect. He had done everything we need. Jinasena is a Jain myth and it is called "There Is No Creator". As the title states, the myth does not believe in god. There is a line say in the myth that set states this, "...if it is complete the individual jiva (soul) is released from the cycle of rebirth to a state of isolated, eternal, and omniscient inactivity." This line is saying that everyone has a soul. However, with the end of each lifetime, another spirit will start again. In another word, a person maybe physically dead, but the soul still goes on. It will form another lifetime in another body. That is the "Cycle of rebirth". Also, the myth really does not mention anything about god existence. It consistantly looks for logically answer to prove that god exist. But they do not believe in god with insult. "Some foolish men declare that Creator made the world." and "The Jains hold that no god created the universe..." It stands strongly there is no one god who created earth. However, they do believe that there is a hell on earth, and a heaven. The Buddha is a Buddhist myth called "How the World Evolved". They do believe there god was the creator, but that the world goes through successive periods of expansion and contraction, unaffected by the activities of the gods. We all go through the "wheel of rebirth...People can become "awakened" to the absolute and can escape the otherwise inevitable round of rebirth, suffering, and mortality." What's awakened? Does that mean to realize something or awake from the cycle of rebirth? We all live in the "World of Radiance". Everyone is rebirth. Whoever "awakened" will become creator and go to another world called the "World of Brahma". Brahma was the first one born in the World of Brahma. The world was empty. He was the first one who arrived to the new world. He called himself "the Father of all that is or is to be." There are more gods later on, but he claimes to be the first one who born. He also claims to be the most powerful god in the World of Brahma. When we compare these three stories, each story are states what they believe in. And sometime these stories can attack each other. In Jinasena obviously did not believe in the existence of god. The myth often asks the reader to prove that there is no god. Asking how he created the earth; why did he create nature, and so on. It leads to the point that the earth exists by itself. We live by ourselves. They did mention rebirth for souls. In Buddhist myth, they also believed in the cycle of rebirth. But Buddha added that when a person awakened, he could escape from the "wheel of rebirth." Then that soul will become venture to the "World of Brahma." In Genesis, the story focuses on god's creation. It does not involve other gods. It believes in only one god. The first god on earth, who has the mighty power of control everything. Can we believe in god? Does god exist? Sometime I wander why dinosaurs existed before human. Can religious teaching be taught in a public classroom? These question seem to appear everywhere in the world. Using religion to justify of the search for creation of earth should be kept in scientific terms. Then it should combines with religion to prove the myths. This, however will be more complicated than before.

Monday, November 25, 2019

The Wooing of Katherina vs. the wooing of Bianca Essay Example

The Wooing of Katherina vs. the wooing of Bianca Essay Example The Wooing of Katherina vs. the wooing of Bianca Essay The Wooing of Katherina vs. the wooing of Bianca Essay Essay Topic: The Taming Of the Shrew Katherina is seen essentially as an uncouth, shrewish devil in the first three acts of the play. Petrucio wooing of her is virtually non-existent, and, is seen more as a taming process rather than an act of courtly wooing. In contrast with this Biancas wooing is the very picture of a romantic love affair a lonely maiden, imprisoned by her greedy father at the insistence of her devilish sister. A classic fairy tale. Katherinas wooing, or rather, her taming is portrayed through many scenes. The initial sale of Katherina by Baptista reflects and foreshadows how she is treated by all a burden. This is until Pertucio come along; he does not see her as a burden. However, nether does he see her as an ideal wife or woman. Instead, he looks upon her as a source of wealth, and, like all great fortunes, she can only be achieved with some suffering, thus resulting in the taming/wooing. Up to, and including act 3, the closest thing to which Petrucio came of wooing is the first conversation which he has with Katherina. Here, Katherina is clearly hostile. However, Pertucio correspond to her taunts and takes opposites of exactly what she means, thus degrading her, as well as making her submissive. Another example of the wooing process is when Pertucio arrives, late and dressed in rags, for his wedding day. This clearly annoyed and frustrated Katherina as well as leading her to be more humiliated. However, these were essentially not wooing processes, but rather, processes of taming. Therefore, we must conclude that there was no such wooing present between Katherina and Pertucio. Bianca, on the other hand, is courted by three gentlemen, who seek her hand both for her beauty and her womanly qualities. Therefore, when she is kept locked in her house by her father, two of her suitors disguise themselves as tutors in order to woo her. Once again, a classic fairy tale. What follows is a series of complicated wooing procedures where Bianca is clearly in control. She has both the freedom and the opportunity to pick her suitors, as all of them come from wealthy backgrounds and would be accepted by her father. In conclusion, while Katherina is simply carted away by Pertucio, who then proceeds to tame her, Biancas suitors employ a complex wooing dance in order to win her hand.

Thursday, November 21, 2019

Consider the problem of global warming in todays society, and suggest Essay

Consider the problem of global warming in todays society, and suggest solutions for the prevention of continued global warming - Essay Example throughout its history and most of the changes have been due to the changing orbital pattern of the earth and changes in the amount of solar energy received by the earth. However the present increase in global warming occurring within the earth is also a result of increased population growth, urbanization and other human activities. All these have caused a net increase in the amount of greenhouse gases which is believed to the major causative factor for the increased warming in the earth (National Aeronautics and Space Administration, n.d). While these changes have necessitated the implementation of suitable policy changes, the global economic crisis and other special interests have nearly halted the progress towards framing such a policy. Devising such a plan, would involve the combined efforts of both governmental and non-governmental organizations for their inputs about possible calamities and in specifying the resources required in the wake of such a crisis. Urbanization and population growth: A principle contributing factor for the rise in greenhouse gases is man-made activities through urbanization and the rapid rise in population growth. Urbanization has had a profound effect on the environment worldwide as it has caused changes to the land, water and atmosphere. The number of people living in urban areas has tripled over the years and studies estimate that more than half the world’s population will reside in urban areas in the next few years (Torrey, 2004). One of the major contributing factors for the rise in urbanization is the population growth which has shown an exponential increase over the past 50 years (Little Flower, 2006; World Population Growth, 2004). This increase as well as migration of the world population will have an effect on the natural environmental resources owing to the increased consumption of food, energy, water and land. It has increased the air, water and noise pollution levels and other phenomena suc h as global warming which is

Wednesday, November 20, 2019

Argumentative Research Paper On Whether or Not Gay Marriage Should be Essay

Argumentative Research Paper On Whether or Not Gay Marriage Should be Permitted - Essay Example Consequently, the idea of free-will and links to contraception will be addressed in refutation to the proponents of gay-marriage. Views on sexual morality have varied greatly over time and by different cultures and religions alike. Different religions have different codes of sexual morality which regulate sexual activity or assign normative values to certain sexually-charged actions or thoughts. The views of religions and religious believers range widely, from holding that sex and the flesh are evil and that many forms of sexual expression should be prohibited and punished, to the belief that sex is the highest expression of the divine and should not be regulated by social mores. Those who oppose gay marriage do so with vehemence because it is not simply that they would rather not see it exist, but rather that they regard homosexual marriage as a supreme moral and social evil. The religious opposition cannot merely be dismissed as containing no grounds for debate, as it is important to understand the true extension towards their views. Christian groups, for instance, claim that the Bible regards homosexual conduct as sinful. (Sidlow & Henschen, 102) Specifically, there are teachings in the Bible that reflect this notion that surround a comparison between adultery and fornication. First, there is adultery, which in the natural sense is the sexual intercourse of a married person with someone other than his or her own spouse. It is condemned in both the Old and New Testaments. (Exodus 20:14; I Cor. 6:9, 10) Secondly, there is fornication, which is the illicit sex acts of unmarried persons, which is likewise forbidden. (I Corinthians 5:1; 6:13, 18; Ephesians 5:3) The difference between adultery and fornication is the aspect of being married. Thus, both sexual acts in marriage, or not, are considered forb idden due to their promiscuous nature, which is directly associated to homosexuality because it's sexual acts, in marriage or not, is still a sin. Moreover, homosexuality is directly referred to by the Apostle Paul, who declares that homosexuals: "shall not inherit the kingdom of God", (I Corinthians 6:9; 10) Also, homosexuality is an illicit lust forbidden by God, as he said to His people of Israel: "Thou shall not lie with mankind, as with womankind: it is abomination If a man also lie with mankind, as he lieth with a woman, both of them have committed an abomination: they shall surely be put to death; their blood shall be upon them". (Leviticus 18:22) Moral sin is produced by the rebellion against God and since homosexuality and its acts are viewed as an "abomination", then through Christian LAST NAME, 3 religious values, it is a sin and therefore should not be permitted as a sacrament of marriage. Like Christian religions, Muslims also teach that marriage is a sanction between a male and a female. One of the principles of Islamic Jurisprudence says that: "The default state of all things is lawfulness until some evidence shows otherwise." (Syed, Web/Online) Relations between men and women do not follow this general principle and in fact are opposite to it. The principle is that: "Relations between men and women are forbidden until some evidence shows otherwise." (Syed, Web/Online) Since homosexuals are unable to procreate, Muslims continue to reject its validity as a marriage and

Monday, November 18, 2019

Research literature review Essay Example | Topics and Well Written Essays - 1000 words

Research literature review - Essay Example (Waters, 2010). Duddy (2008) says â€Å"women have assumed increasingly indispensable roles in the economy and their contribution to family income has enabled poor families to cope with financial hardship.† Robbins (1999, p. 354) argues that â€Å"women do two-thirds of the world’s work, receive 10 percent of the world’s income and own 1 percent of the means of production.† Caraway (2007) also says that despite the huge influx of women in the workplaces as a result of globalization, the gender inequalities at work have remained largely in tact. Tatchell (cited in Paton, 2005) identifies that unless businesses change their discriminatory attitude towards women, men will continue to dominate and a huge pool of talent will go wasted. More women are working than ever before, but they are ever more likely than men to get low-productivity and vulnerable jobs, with no social protection and basic rights. (International Labor Organization, 2008). Mehrotra (2010) sa ys that in case of increased feminization of workplaces, children may feel neglected and seek stimulation outside the house. Regarding the increase in the number of women in the workforce, work attendance is at chance to be negatively affected since women also have primary responsibility for home and family matters. (Heathfield, 2007). Disagreeing, Joachim (2005) says that the rate of working women who can also be admirable mothers is growing now and it is unfair to suggest that they prioritize their jobs over families. According to Waters (2010), women run many of the world’s great companies, from PepsiCo in America to Areva in France. Feminization has extended from the once infinitesimal feature to a quite considerable and imposing feature obvious in the workplace settings. The increasing encouragement shown from side of the employers to the women is a positive and appreciable trend that no doubt, on one

Saturday, November 16, 2019

The Forgotten War Of Korea History Essay

The Forgotten War Of Korea History Essay The Korean War was a conflict between the communist North Korea, and the democratic South Korea. The Korean War is often referred to as the Forgotten War because it is constantly overshadowed by World War II and Vietnam. It is also referred to was the 6-2-5 War, reflecting the date of the start of the war. In North Korea it is known as Fatherland Liberation War, and in the Peoples Republic of China it is known as the War to Resist U.S. Aggression and Aid Korea. The fact that it is known as the Forgotten War, however does not mean it is any less important. While it is true that there was no real result to the end of the war territory wise, roughly 37,000 American soldiers paid the ultimate price for their country. This paper will briefly examine the general overtone of the Korean War and highlight the US military tactics and new technologies within the Korean War, with emphasis on one of the most important battles of the war, The Battle of Inchon. It will also briefly examine the hist ory leading up to the Korean War and recent events in North and South Korea (Korean War). Before the close of World War II, Korea was controlled by Japan, when Japan surrendered after the destruction of Nagasaki and Hiroshima, Korea was physically divided at the 38th parallel. Soviet Union troops occupied the northern half and United States troops occupied the southern half. The Soviets had modeled the Korea government after their own, a communist government (Korean War). While the US led United Nations had modeled the South Korean government after that of the United States, a democratic government. Nobody knew it at the time, but the Korean war would be the largest armed conflict of the Cold War (Korean War). The Korean War began on June 25th, 1950 with the North invading the southern, Republic of Korea. The United Nations was quick to disapprove. Two days later, President Truman authorized a military intervention by the United States. He committed the land, sea and air forces within Korea. Soon after, General McArthur was placed in command of an additional 15 nations forces. Early in the war the Peoples Republic of Korea met with little resistance. This changed, however when the US mobilized. The entire war was essentially a give and take in territory, push forward then fall back, push forward again and retreat again. By the end of the war, the front lines were very close to the 38th parallel. Some would argue that the war was a pointless give and take but the servicemen who gave their lives would quickly disagree. The United Nations, which includes the United States, the United Kingdom and several other countries has a count of 778,053 men dead, injured, missing or captured. While the Soviet Union, China and North Korea lost around 1,545,822 men. The total amount of civilians lost is estimated at a staggering 2.5 million lives. The United Nations forces, including South Korea, at the beginning of the war was roughly 1,207,010 men. This may not be entirely accurate because at the time the paper strength of the troops did not match their actual numbers, which were a bit smaller. The Soviets, Chinese and North Koreans had an average total of 1,212,000 troops. Which gave them a huge advantage, but they were unprepared for some of the United States more interesting attack plans. The Battle of Inchon, also known as Operation Chromite took place on September 15th of 1950 and ended 4 days later, on the 19th. Over 75,000 troops and other support craft landed at Inchon and quickly overwhelmed the small defensive force that was present guarding the village. The landing at Inchon is still revered as the most genius amphibious landings in history. When General MacArthur realized that the US forces were in danger of being pushed out of Korea, he proposed a dangerous counter attack, far behind the enemy lines. After countless hours of deliberation and meetings, it was decided. The Battle of Inchon was a go. The battle was preceded by a secret infiltration of the village. The reconnaissance mission, codenamed Trudy Jackson was a CIA and military intelligence joint mission. The objective was to gather intelligence about the geography of the village and landing site, and the enemy fortifications. They had reported back that the North Koreans had artillery set up at Wolmi -do island. Lieutenant Commander Arlie G. Capps, a gunnery officer on Admiral Doyles staff described quite succinctly; We drew up a list of every natural and geographic handicap and Inchon had em all. (The Inchon Invasion). Five days before the actual landing, US planes flew over the island of Wolmi-do dropping over 90 canisters of napalm. This cleared the way for the impending US invasion. Before the landing, the US Naval forces around Inchon shelled the landing site and Wolmi-do island to destroy the fortified artillery positions. The actual landing was divided up into three sections. Known as Green Beach, Red Beach and Blue Beach (The Battle of Inchon). Green Beach is a 200 yard strip of land on the northwest side of Wolmi-Do island. The terrain was mostly large rocks with sand patches and a ridge (The Inchon Invasion). Operations started at 6:30 in the morning on September 15th. The X Corps, 3rd Battalion 5th Marines and a few M26 Pershing tank elements from the 1st Tank Battalion landed on the north side of Wolmi-do island. Armed with flamethrowers and bulldozer blades, the Pershing tanks were easily able to roll over the North Korean defenses. The small Green Beach force had to wait until 7:50pm for the tide to rise again. They fortified their position by shelling, bombing and placing anti-vehicle and anti-personnel mines on the only bridge into the area. Once the tide was high enough, more Green Beach forces were able to land and help secure the foothold that they had gained (The Battle of Inchon). Red Beach was comprised of Regimental Combat Team 5 and the 3rd Battalion of the Republic of Korea Marine Corps. Commanded by Major General Raymond L. Murray, they scaled the steep sea walls with ladders. (The Inchon Invasion). Their objective was to secure a 3000 by 1000 yard block of land. Using LSTs (Landing Ship, Tank) which are smaller ships that carry mass amounts of troops on the deck and tanks below the deck. They were able to secure Red Beach and complete their objective (The Battle of Inchon). Blue Beach was under the Command of Colonel Lewis B. Puller. The Blue Beach landing site was much farther south than Red and Green beaches, as a result of this, they were the last come ashore. When they finally arrived, they split into two main sections, Blue Beach One and Blue Beach Two. Blue Beach One landed to the left, and pushed further left and Blue Beach Two had landed to the right and continued to push to the right. Blue Beach had suffered minimal casualties and faced minimal opposition since the opposing North Korean forces had surrendered by the time they got to the mainland (The Battle of Inchon). As soon as the North Koreans had been eliminated at Inchon, the supplies and reinforcements flowed in. They cleared the floating debris out of the water, and built a floating pontoon dock to deploy the rest of the armor. On September 16th, the North Koreans had mounted a response to the Inchon landing. They had sent six columns of T-34 tanks, with no additional support. Fortunately, they were spotted by US forces, a detachment of bombers was sent out to deal with the oncoming army of tanks. The T-34 columns took heavy damage and had lost most of their ranks. The US mobilized the M26 Pershing tanks and destroyed the rest of the T-34s in one fell swoop (The Inchon Invasion). Overall, over 40,000 infantry troops participated in the initial Inchon Landing, and the resulting Battle of Inchon. Supporting them from the sea they had 4 naval cursers, 7 destroyers and a huge amount of air and artillery support. The North Koreans had a very small contingent of battle ready units. Only 6,500 troops, and a meager 19 planes. As a result, they were easily defeated (The Battle of Inchon). Although many had doubted is success, the Battle of Inchon turned out to be a resounding success. It is considered to be one of the most successful and daring military operations in recent years. Inchon had moved the front lines, and cut off the North Koreans supply lines. The US troops were able to flank the North Koreans from the rear to clear them out of South Korea. Had the battles outcome been different, the US may not have been as successful as they had been in the war. If the Inchon Landing never happened, the US forces would have been pushed out to sea. The Korean War also saw the introduction of new technologies and weaponry such as the helicopter, while technically it was developed during World War II, it was never used in any type of life fire combat situation. The US Army had realized that it needed to get Medevac to the injured troopers as soon as possible to minimize their losses. Bell Helicopter had designed the Bell UH-1 Iroquois, more commonly known as the Huey. Classified as a utility helicopter the Huey can transport up to 14 troops, 6 injured troops on gurneys or up to 3,000 pounds of cargo. Even though it is classified as a utility chopper, it is still armed to the teeth. She is packed with two 7.62-mm Machine guns and 16 70-mm Air-to-Surface rockets. With a top cursing speed of 115 mph, the Huey is definitely a war machine. The helicopter in service before the Huey was the Bell 47 OH-13 Sioux. Recognizable by its exposed wire tail boom, the Sioux cant hold a candle to the Huey. Due to the bubble canopy, there was only room for the pilot and co-pilot. The Sioux could not transport troops, save for two gurneys strapped to the bottom. The Sioux was considerably lighter, armament wise. Armed with only two 7.62-mm machine guns, the Sioux was primarily used for reconnaissance and emergency medevac. Another revolution in the art of hand held weapons powerful enough to take down enemy tanks, the M-20 Rocket Launcher, or Super Bazooka was a massive improvement over the earlier versions, such as the M9 Rocket Launcher. The M20 could penetrate up to 11 inches of solid armor, whereas the M9 could only chew through 5 inches. The M20 also extended the range of the Bazooka another 150 meters. It also had a larger warhead, measuring up to 3.5 inches, or 90mm. The M20 Super Bazooka revolutionized infantrys ability to take out enemy armor. Yet another innovation that was used mainly during the Korean War and onward, the Mobile Army Surgical Hospital, or MASH unit saved countless lives on the front lines. They were a monumental success in the Korean War, if a seriously wounded soldier made it to a MASH unit he had a 97% chance of survival. Some MASH units were staffed with as many as 10 doctors and up to 20 nurses. The MASH units could be deployed close to the front lines so wounded infantry men could make it to the unit without losing too much blood, or allowing infection to set in. The last MASH unit was deactivated on October 16th, 2006. The end of the war was brought upon by a ceasefire signed on July 27, 1953. The armistice was signed by North Korea, China and the United Nations. Korea remains divided along the 38th parallel, where the war started. A DMZ, or demilitarized zone was set up along the 38th paralell. The Korean DMZ is to this day, one of the most well defended areas on the planet. Tensions have been rising and stability of the area has been threatened as North Korea develops its nuclear weapons.

Wednesday, November 13, 2019

Barack Obama :: American Politics, Leadership

In 2007 when then Senator Barack Obama announced his run for the presidency of the United States, the country was experiencing great turmoil and people were ready for a change in leadership. No matter what political party you held, it appeared to be an overwhelming sentiment that people were looking for a shift in direction, especially relating to the bad economical positions a lot of Americans had found themselves in. All of the challenges that the country was experiencing was a sign that the next President would have to lead based on social, political and economical environments. This diverse demand was aligned with the more contemporary study of match the leader’s style with the demand of the assignment. To better ensure a leader’s effectiveness, many high profile leaders are being singled out as a way to correlate success with a leader’s approach. As a contemporary leader, President Barak Obama’s leadership style is constantly being critiqued. Although many still debate the effectiveness of his presidency, most people agree that his transformational leadership approach was the prescribed style the country was in need of. Leadership Traits I believe that defining a leader by one set of traits can be challenging, if not impossible. That is mostly likely that when you research leadership traits you come across various opinions; among them is Baker (2001) who believes that when leaders are defined they should be defined based on the traits associated with three systems. These systems (Baker, 2001) include the classical system, the equilibrium system, and the transforming system. Each of the systems (Baker 2001) has traits associated with them, for the exception of the transforming system. If we buy into Baker’s trait theory (2001), the transforming system would be the group that would set the stage for defining the leadership needs that the United States was experiencing when President Obama took office. In the transforming system the leader’s role cannot be defined in advance, but emergences from the dissipative or transforming processes (Baker, 2001). As we see the constant introduction of challenges since President Obama took office his leadership style has had to adjust to function effectively. Leadership Styles As defining what leadership traits are has evolved, so follows the leadership styles and how they are best used. Some of these styles include charismatic leadership, transformational leadership, transactional leader, situational leaders, directive leadership style, coaching leadership style, supporting leadership style, and delegating leadership style.

Monday, November 11, 2019

Marketing assignment Essay

1.1 Ryanair are pioneers of low cost airlines in Europe operating more than 1600 daily flights from 57 bases across 1600 low far routes connecting 180 destinations in 29 countries. They recently announced that they have ordered 175 new Boeing craft. 1.2 In order for Ryanair to keep the costs to a minimum, their airline uses small, regional airports only to reduce operational costs and operates as a point-t-point airline carrier, thus when other airlines avoiding the cost associated with a hub-and-spoke service. 1.3 Ryanair advertises it’s self as a â€Å"The low fare airline† and has a price promise under which it will pay double the difference if a customer finds the same flight cheaper elsewhere. 1.4 They pay as little as possible for their aircraft. They get big discounts on aircraft because they buy them when other airlines want them. 1.5 They spend as little as possible on advertising. They do not employ advertising agencies; instead all of their advertising is done in-house. 1.6 They don’t use travel agencies, so they don’t pay commissions. Ryanair uses direct marketing to recruit and retain customers and to extend products and services to them and this reduce cost. You book online or on the internet. This saves 15% on agency fees. Question 2 Kulula and Mango are South Africa’s low cost airlines. These airlines have in some areas imitated the Ryanair business model. 2.1 Kulula uses Lanseria Airport as an alternative to OR Tambo airport which can be attributed to reduction operational costs. Ryanair makes use of smaller airports instead of the large busy airports to reduce costs and reduce the time between flights. 2.2 The low cost airlines in South Africa, such as Kulula and Mango also upsell products such as car hires, travel packs and hotel accommodation. This is similar to the business model of Ryanair. 2.3 The low cost airlines in South Africa also reduce their costs by not including food on the fare; you can buy your food if you want. 2.4 To make bookings simpler the customers of Kulula and Mango can also book and buy flight tickets at Shoprite/Checkers for there’s is no commission paid to travel agencies. The internet online process also exists for self-service of making bookings. Question 3 The marketing environment consists of Micro and Macro environment. According to Kotler and Armstrong (2012;90) Micro environment consists of the actors close to the company that affect its ability to serve its customers such as the company its self, its suppliers, its marketing partners, customers and the general public. The macro environment is said to consist of the larger societal forces that affect the macro environment such as political, economic, social, technological, natural environment, and legal framework (Kotler & Armstrong, 2012) 3.1 The Micro environment 3.1.1 Company Ryanair’s mission is to keep their customers happy by offering a simple service and that involves maintaining low-cost fares, such as offering no meal options or extended service elements such as beverage consumption, thus keeping labour-related costs low and inviting the more humble or thrifty consumer to enjoy travel to regional destinations without the worry of excessive airline expense. 3.1.2 Suppliers Suppliers are very important to the company and they are the determining factor for Ryanair to keep customer value. In a running an airline Ryanair require a lot of fuel but they are unable to influence their suppliers since the price of fuel is controlled by external bodies such as OPEC(Ryanair Annual Report, 2004). 3.1.3 Competitors The increasing number of competition with carriers offering lower-cost fares is impacting the consumer mentality regarding which carrier to choose when travelling within European destinations. 3.1.4 Marketing Partners Ryanair does not use advertising agencies instead all their advertising is done in-house by doing so they are cutting cost and making sure that they maintain low cost strategy. They simple use adverts that tell passengers that Ryanair has low fares. 3.2 Macro environment 3.2.1 Political The external political environment is one of significant advantage to Ryanair, as the majority of its operations are contained within Europe. It is relatively common knowledge that this region maintains political stability, thus Ryanair does not experience issues with governmental instability in Europe as a concern regarding passenger volumes or flight destinations. 3.2.2 Technological The technological environment does not appear to significantly impact the firm in a negative capacity as the firm. Additionally, supply chain software programs and other integrated software applications are available to assist Ryanair in streamlining labour functions and improve internal organisational efficiency. 3.2.3 Economical Economical factors in the Euro region such as the Greece debt issues, increased unemployment in Spain and other countries have a negative impact in the number of customers for air travel like Ryanair. Question 4 Low cost airline offer a no-frill service, they sell the cheapest tickets you can buy. Unlike branded airlines that argue that passengers are willing to more for a better level of service. These are the reason I would not use low cost airlines such as Ryanair. 4.1 Customer Service Ryanair offers poor customer service such as when your bag is broken into no compensation is provided. It is also reported that their staff is unfriendly and rude. Ryanair also do not make provisions for fragile items that you wish to carry on the aircraft with you. Musical instruments and sporting equipment can be taken but at a fee. 4.2 Value added services There is no complementary food and what is offered is expensive and unhealthy. 4.3 Misleading pricing The policy of 70% sets sold at lowest fares and 30% at higher fares can be misleading. This means that you may not always be paying the lowest price for the fares. 4.4 Convenience Ryanair does not offer convenience as you cannot chose seat. You also cannot change flights. Their plains are old and offer low comfort. They use secondary airports which tend to be smaller regional airports. Question 5 Ryanair’s objective is to firmly establish itself as Europe’s leading low-fares scheduled passenger airline through continued improvements and expanded offerings of its low-fares service. Ryanair aims to offer low fares that generate increased passenger traffic while maintaining a continuous focus on cost-containment and operating efficiencies 5.2 Understanding customer needs and wants 5.2 Design a customer driven marketing strategy 5.3 Construct an integrated marketing program that delivers superior value 5.4 Build profitable relationships and create customer delight Question 6 6.1 Product or Service Low cost, no frills air travel to Europian destinations. There is no free food or drink on-board. Food and drink are income streams. You buy on-board, or you do take your own food and drink if you like. 6.2 Price Ryanair has low fares. 70% of seats are sold at the lowest two fares. 24% of seats are charged at higher fares. The last 6% are sold at the highest fare. 6.3 Place Ryanair does not use travel agents so it does not pay agency commissions. It uses direct marketing techniques to recruit and retain customers, and to extend products and services to them (i.e. Customer Relationship Management). This reduces costs. You book online over the Internet. This saves them 15% on agency fees. They are based in Stansted in Essex – which is known as a secondary airport. It is new and accessible. It is cheaper to fly from Stansted than either Heathrow or Gatwick, and since it is less busy Ryanair can turn aircraft around more quickly. 6.4 Promotion They spend as little as possible on advertising They do not employ an advertising agency. Instead all of the advertising is done in-house. In fact O’Leary himself oversees much of the promotion of Ryanair. They use simple adverts that tell passengers that Ryanair has low fares. Ryanair employs controversy to promote its business. For example in 2009, the company reasoned that passengers would be charged  £1 to use the toilets on board. O’Leary reasoned that passengers could use the terminals at either the destination or arrival airport. This would speed things up. It was reasoned that this is what passengers wanted – since they did not want other passengers leaving their seats and walking the aisles to go to the toilet. O’Leary also argued that larger passengers should be charged more since they took up more room – again it was reasoned that this is what the majority of passengers wanted. 6.5 People Pilots are recruited when they are young as pilot cadets. They work hard and take early promotions and then move on after 10-years or so to further their careers. Cabin crew pay for their uniforms to be cleaned. They invest in their own training. They are mainly responsible for passenger safety as well as ancillary revenues onboard 6.6 Physical Evidence They pay as little as possible for their aircraft. Planes are the most expensive asset that an airline can make. They get big discounts on aircraft because they buy them when other airlines don’t want them, for example after September 11th, or on the invasion of Iraq and Afghanistan. Aircraft manufacturers cannot simply stop a supply chain in minutes. If orders are being cancelled or delayed, this is when to buy. It was rumored within the industry that Ryanair was buying Boeing 737s – list price around  £40,000,000 (forty million pounds) – with up to a 50% discount. 6.7 Process There is no check in. You simply show your passport and supply your reference number. You cannot select a preferred seat. It is first come, first served. This aids speed. There are no air bridges (the tunnel that connects to the side of the aircraft when to board it). You walk or are bused to the aircraft. Baggage is deposited directly onto the terminal – it’s quick. However if your bag is broken don’t expect high levels of customer service. Question 7 7.1 Cultural factors Ryanair has addressed a global cultural need for leisure travel by making their prices extremely low and the easy availability of tickets operating between two points. One of the factors that influence consumer behavior is social class such as people’s income. Ryanair get most of their business from lower income group. 7.2. Social factors One the factors that influence consumer factors is the social factors such as consumers small groups family and social roles. According to the case study Ryanair make use of buzz marketing by their controversial promotions. This influences people opinions about their services as it gets people to discuss the controversial promotions. 7.3 Personal factors Personal factors are influenced by personal characteristics such as customer’s age and life cycle stage, occupation, economic situation, life style and personality and self-concept. The people that would be influenced into buying Ryanair’s would need to have an easy going personality and not be concerned much about the service of the airline since many of the luxuries are removed from the service. 7.4 Psychological factors A person’s buying choices are further influence by four psychological factors motivation, perception, learning and beliefs and attitudes. Customers that would be influences to use Ryanair are customers that believe that are getting value for money through the low cost pricing. Question 8 Consumer market consists of individuals and households that buy goods and services for their personal consumption. These would normally be consumer goods such as soft drinks, cosmetics, travel and household goods. Ryanair’s consumer market is the individuals in the European region that use air travel as a form of transportation. Question 9 Below is an example of Ansoff’s Matrix which shows growth strategies that organisations can use to expand their operation followed by the explanations for each growth strategy (Riley, 2012). Figure 1 Ansoff’s matrix. Sourced from Riley (2012) 9.1 Market penetration Market penetration is when the company expands in the same market using the same products. For Ryanair, market penetration would involve increasing the number of flights in the same routes. This way they are in the same markets and using the same service. 9.2 Market Development Market development requires the companies to enter new markets while using the same products. For Ryanair, this would require the company to go to new markets such as Africa, Asia or America using the same low cost air travel service. 9.3. Product Development Product development means that in order to expand the company must introduce new products or services in the existing market. For company like Ryanair, product development would mean that they introduce new service such as business class or first class into the existing market. 9.4 Diversification Diversification is when the company seeks to enter into new markets with new products. For Ryanair diversification could mean that the company introduces new services such as leisure sea cruising. This would also mean that the company moves into a new market since leisure sea cruising would require different destinations and customer base. References Riley, J. 2012. Ansoff Matrix. [online]. Available at: http://www.tutor2u.net/business/strategy/ansoff_matrix.htm [Accessed on 02 September 2013]. Kotler, P. and Armstong, G. 2012. Principles of marketing. 14th edition. Essex: Pearson.

Saturday, November 9, 2019

Enterprise systems Essay Essays

Enterprise systems Essay Essays Enterprise systems Essay Essay Enterprise systems Essay Essay Enterprise systems are complex and must be tailored to the organisation they are being implemented in. Common challenges in edifice endeavor systems include specifications and demands finding. interlingual rendition of specifications and demands into concern regulations that can be followed by the endeavor system and preparation and conformity issues. The most of import facet of an endeavor system is the concern regulations on which it is based. In order to find these concern regulations. the system developer must take the specifications and demands provided by the users and direction and transform them into machine patterns. However. garnering the specifications and demands can be a ambitious procedure. Enterprise systems are supposed to pattern the patterns of the human resources of the endeavor – for illustration. if a occupation offer is made to an applier and accepted. the HR subsystem will necessitate to execute certain undertakings. like employment verification. informing the supervisor of the start day of the month. originating benefits allotment and whatever other undertakings have been set out for it. Often organisations attempt to pattern a old procedure wholly within the endeavor system. utilizing work instructions. manuals and guidelines to find the right process for a given undertaking. However. if the organisation has a high investing in silent cognition ( cognition which is non written down. but is passed from individual to individual in an â€Å"apprentice† manner ) . these paperss may be deficient to reflect the full procedure flow. In order to avoid losing silent cognition during the execution of explicit concern processes. it is of import to use personal interviews and observation every bit good as scrutiny of formal paperss when finding specifications and demands. After specifications and demands have been determined. a secondary challenge is interpreting the specifications and demands into concern regulations for processing by the endeavor system. These interlingual renditions are non ever wholly obvious. and inaccurate or imprecise specifications can frequently do the system to act in unexpected ways. For illustration. if a concern regulation that proctors industry statistics in order to foretell market conditions misses a deciding factor. it may foretell inaccurately. These consequences may non be obvious until it is excessively late. peculiarly if there is no human inadvertence of the system. In order to forestall inaccurate or uncomplete interlingual rendition of specifications and demands to concern regulations. human inadvertence of the operation of the system should be provided. One concluding trouble in developing and implementing endeavor systems is non with the system itself. but with its users. Enterprise systems are a paradigm displacement in operations direction for most organisations. and considerable opposition can be demonstrated by some employees. who may experience the system is excessively complex. inaccurate or merely unserviceable. The developer of an endeavor system must pull off the alteration for the users every bit good as implement the system. Expectations direction and preparation should be used to pull off this alteration. User’s outlooks should be managed so that they are sensible – a system should neer be sold as â€Å"solving all the problems† . because the complexness of execution means that things will likely acquire more complicated for a clip. instead than less. Thorough preparation in the usage of the system should besides be offered ; in order for the endeavor system to be to the full effectual. users must understand how. when and why to use the system for best consequences. and how to execute their undertakings within the system efficaciously.

Wednesday, November 6, 2019

The Life Of Charles Dickens Essays - Charles Dickens, Free Essays

The Life Of Charles Dickens Essays - Charles Dickens, Free Essays The Life of Charles Dickens INTRODUCTION This report will talk about the life of a famous author, Charles Dickens. It will tell you about his early, middle, and later years of his life. It will also talk about one of his great works of literature. In conclusion, this report will show a comparison of his work to his life. EARLY LIFE Charles Dickens was born at Landport, in Portsea, on February 7, 1812. His father was a clerk in the Navy Pay-Office, and was temporarily on duty in the neighborhood when Charles was born. His name was John Dickens. He spent time in prison for debts. But, even when he was free he lacked the money to support his family. Then, when Charles was two they moved to London. 1 Just before he started to toddle, he stepped into the glare of footlights. He never stepped out of it until he died. He was a good man, as men go in the bewildering world of ours, brave, transparent, tender-hearted, and honorable. Dickens was always a little too irritable because he was a little too happy. Like the over-wrought child in society, he was splendidly sociable, and in and yet sometimes quarrelsome. In all the practical relations of his life he was what the child is at a party, genuinely delighted, delightful, affectionate and happy, and in some strange way fundamentally sad and dangerously close to tears. 2 At the age of 12 Charles worked in a London factory pasting labels on bottles of shoe polish. He held the job only for a few months, but the misery of the experience remain with him all his life. 3 Dickens attended school off and on until he was 15, and then left for good. He enjoyed reading and was especially fond of adventure stories, fairy tales, and novels. He was influenced by such earlier English writers as William Shakespeare, Tobias Smollet, and Henry Fielding. However, most of the knowledge he later used as an author came from his environment around him. 4 MIDDLE LIFE Dickens became a newspaper writer and reporter in the late 1820's. He specialized in covering debates in Parliament, and also wrote feature articles. His work as a reporter sharpened his naturally keen ear for conversation and helped develop his skill in portraying his characters speach realistically. It also increased his ability to observe and to write swiftly and clearly. Dickens' first book, Sketches by Boz (1836) consisted of articles he wrote for the Monthly Magazine and the London Evening Chronicles.5 On April 2, 1836 he married Catherine Hogarth. This was just a few days before the anoucement that on the 31st he would have his first work printed in The Posthumous Papers of the Pickwick Club. And this was the beginning of his career. 6 Then, at 24, Dickens became famous and was so until he died. He won his first literary fame with The Posthumous Papers of the Pickwick Club. Published in monthly parts in 1836 and 1837 the book describes the humorous adventure and misadventures of the English Countryside. After a slow start, The Pickwick Papers as the book was usually called gained a popularity seldom matched in the history of literature. 7 Then in 1837, Catherine's sister Mary, died. Because of her death Dickens' suffered a lot of grief. This led some scholars to believe that Dickens loved Mary more than Catherine. Catherine was a good woman but she lacked intelligence. Dickens and Catherine had 10 children. Then later in 1858, the couple seperated. 8 LATER LIFE His later years was basically consisting of two main additions to his previous activites. The first was a series of public readings and lectures which he began giving it systematically. And second, he was a successive editor. Dickens had been many things in his life; he was a reporter , an actor, a conjurer, a poet, a lecturer, and a editor and he enjoyed all of those things. 9 Dickens had a remarkable mental and physical energy. He recorded all his activites in thousands of letter, many of which made delightful readings. He spent much of his later life with crowded social friends from arts and literature. He also went to the theater as often as he could,

Monday, November 4, 2019

Why the sale of human organs should be legalized Research Paper

Why the sale of human organs should be legalized - Research Paper Example While societal morals may not allow sales of the organs, the contemporary market promises a price for the organs just like any other commodity in the market. In the US, just like in many parts of the world, sale of organs is permitted. However, this can only be done when one passes away, but not the other way round. Studies show that the number of people on the queue to get life-saving organs (often the kidneys, eyes parts) have been growing steadily over the last two decades, whereas the number of potential organ donors has stayed constant (Woodcock 1-3). While in the US the black-market is experiencing an increase in the sales of body organs; blood donation, which is legal, is also on the increase (Kennedy 34). In fact, donation of blood attracts rewards such as free tickets to an event and free clothes, among other gifts. Opponents of selling organs also underscore the fact that if the free market is allowed, there would be a proliferation of vulnerable groups (such poor people) d ue to market imperfection. This paper supports the argument that the sale of human organs should be legalized. Although many people are waiting for organ transplantation in the US, the supply of organs is limited or even unavailable; hence legalization of selling organs would be importance as it would lead to saving of many lives. For instance, the number of patients in the US, who are waiting for an organ transplant, is bigger than the number of donors by almost four folds (The Voice of Russia 1). As a result, on a daily basis, nearly 18 people pass away as they wait for someone to donate them an organ (The Voice of Russia 1). Therefore, permitting the sale of organs will stimulate supply to meet the ever increasing demand. In the US, those who decide to become organ donors are supposed to have the word ‘organ donor’ marked on their licenses, but the donation is only possible after the eligible donor passes

Saturday, November 2, 2019

IKEA looks to furture Penetrate the U.S Market Case Study

IKEA looks to furture Penetrate the U.S Market - Case Study Example As such, the author of this brief marketing case study will seek to implement this approach with regards to IKEA’s proposed expansion and further integration/penetration within the United States market. According to the previously mentioned chapter’s rubric, the first letter of the DEFINE acronym states that the firm in question must define the problem. Obviously, this may seem as a simple approach; however, the reader would likely be horrified to know just how many very large and otherwise successful firms had sought to work out the problem that they saw as represented without seeking to define or recognize the full scope of the ancillary and tangential issues that were acting on the exemplification of the problem within the firm. With relation to IKEA, the definition of the problem will herein be discussed. IKEA is faced with a situation in which although its product line is understood and appreciated, there is a great deal more market engagement and customer utility that the firm can ultimately be gained should the popularity of IKEA in the United States begin to mirror that what is experienced in Europe and other markets in which it competes. As the rubric of the article in question states, the second determent in the â€Å"DEFINE† acronym is that of enumeration of the decision factors. This of course follows that once the issue has been defined the next step would be to focus upon the key hinge points that would most assist in providing a plan of action with regards to future steps. In the case of IKEA, this automatically references the ability of enumeration with regards to recognizing the key strengths and weaknesses that exist within the firm. Although one may be convinced that they should focus exclusively upon the weaknesses and outright ignore the strengths due to the fact that they are already in existence and bear little correlation to the issue at hand, this is very much the wrong approach. Rather, the correct approach of the enumeration phase is to consider both strengths and weaknesses simultaneously as a means of ensuring that weaknesses are appropriately listed so that actionable plans can be drawn to minimize or reduce entirely their existence and plans can be effected which lead to retention of the key strengths that are noted. For the case of IKEA, the key weaknesses that the article has illustrated revolve around their strong focus on sustainability, brand image, added amenities, do it yourself approach, corporate structure, and low cost structure. Likewise, the key weaknesses that should be enumerated upon are the limited promotional expenditures, weak online support, limited customization, the do it yourself approach being seen as cheap and law quality, economic conditions, demand for convenience, and the popularity of stylish cutting edge sustainable products. Within the given rubric, the next step would be to consider the relevant information that the preceding two steps have detailed. Within the case of IKEA the relevant information is the fact that the firm has been considered by many within its customer base as representing the same quality products that they might purchase at Wal-Mart or Target. Similarly, the firm should realize the most relevant information that the preceding steps of analysis has yielded is the fact that its current â€Å"thrifty† marketing concept will likely do little to re-engage customer opinion